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Amazon Fire TV Stick 4K Max (2023) vs Amazon Fire TV Cube (3rd Gen) (2026)

Which is better? We compared both on score, owner ratings, pros and cons.

Amazon Fire TV Stick 4K Max (2023)

Amazon Fire TV Stick 4K Max (2023)

9.1/10 Excellent

4.6★ (58,000 owners)

4K Ultra HD, Wi-Fi 6E, Alexa, Ambient Mode, 16GB. Amazon's most powerful Fire Stick.

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Amazon Fire TV Cube (3rd Gen)

Amazon Fire TV Cube (3rd Gen)

9.0/10 Excellent

4.5★ (18,400 owners)

Octa-core, 4K 60fps, hands-free Alexa, eARC, 16GB. Amazon's most powerful streaming device.

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At a Glance

Amazon Fire TV Stick 4K Max (2023)Amazon Fire TV Cube (3rd Gen)
247Verdict Score 9.1/10 9.0/10
Owner Rating 4.6★ (58,000) 4.5★ (18,400)
VerdictExcellentExcellent
Resolution4K Ultra HD4K/60fps
Storage16GB16GB

Quick Verdict

This is a genuine draw — both score within 0.15 points of each other. Amazon Fire TV Stick 4K Max (2023): 4K Ultra HD, Wi-Fi 6E, Alexa, Ambient Mode, 16GB. Amazon's most powerful Fire Stick.. Amazon Fire TV Cube (3rd Gen): Octa-core, 4K 60fps, hands-free Alexa, eARC, 16GB. Amazon's most powerful streaming device.. Choose based on your specific needs.

Pros & Cons Side by Side

Amazon Fire TV Stick 4K Max (2023)

  • Wi-Fi 6E delivers significantly faster streaming on compatible routers — eliminates buffering
  • Ambient Mode turns TV into digital art frame or clock when idle
  • Alexa integration is the most capable voice assistant on a streaming device for Prime users
  • 16GB storage for apps — double the previous generation
  • Supports Dolby Vision + HDR10+ + HDR10 + HLG — widest HDR format support
  • Amazon's interface prioritises Prime Video content — other services are buried
  • Alexa is excellent for Amazon ecosystem but less useful for Apple/Google users
  • No Ethernet port — Wi-Fi only

Amazon Fire TV Cube (3rd Gen)

  • Octa-core processor is the fastest in Amazon's Fire TV lineup — no lag on any app
  • Hands-free Alexa without needing a remote — speak from across the room
  • eARC support passes lossless Dolby Atmos to compatible soundbars without AV receiver
  • 16GB storage accommodates extensive app libraries
  • Can control AV equipment — acts as universal remote hub via IR and HDMI-CEC
  • £140 — more expensive than Fire Stick 4K Max without proportional feature improvement for most users
  • Bulky cube design requires flat surface placement unlike stick alternatives
  • Hands-free Alexa picks up ambient conversation — privacy consideration

FAQ

Which is better, Amazon Fire TV Stick 4K Max or Amazon Fire TV Cube (3rd Gen)?

This is a genuine draw — both score within 0.15 points of each other. Amazon Fire TV Stick 4K Max (2023): 4K Ultra HD, Wi-Fi 6E, Alexa, Ambient Mode, 16GB. Amazon's most powerful Fire Stick.. Amazon Fire TV Cube (3rd Gen): Octa-core, 4K 60fps, hands-free Alexa, eARC, 16GB. Amazon's most powerful streaming device.. Choose based on your specific needs.

Is the Amazon Fire TV Stick 4K Max worth the extra cost?

Yes — Amazon Fire TV Stick 4K Max (2023) scores higher at 9.1/10 vs 9.0/10.

Also Worth Considering

Apple TV 4K (3rd Generation)

Apple TV 4K (3rd Generation)

9.3/10
4.7★ (28,400)

A15 chip, 4K HDR, AirPlay, Siri Remote, Apple Arcade. The premium streaming box.

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NVIDIA SHIELD TV Pro

NVIDIA SHIELD TV Pro

9.2/10
4.7★ (12,400)

Tegra X1+, AI upscaling, GeForce NOW cloud gaming, Plex server, 4K HDR. The power user's streamer.

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Google Chromecast with Google TV (4K)

Google Chromecast with Google TV (4K)

9.0/10
4.5★ (48,000)

4K HDR, Google TV, Google Assistant, Chromecast casting, 8GB. Android users' streaming pick.

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