Ninja Professional BL660 Blender vs Wilfa Svart Aroma Filter Coffee Maker (2026)

✍️ By the 247Verdict Editorial Team📅 Updated 05 October 2026

Which is better? We compared both on score, owner ratings, pros and cons.

Ninja Professional BL660 Blender

9.2/10 Excellent

4.7★ (35,000 owners)

The best value full-sized blender available. Pro-Guard blade technology, 2.1L capacity, and 35,000 Amazon reviews validating the purchase.

Full Review

Wilfa Svart Aroma Filter Coffee Maker

9.0/10 Excellent

4.5★ (4,800 owners)

SCAA certified, 1L, timer, bloom function, Norwegian design. Scandinavian Moccamaster alternative.

Full Review

At a Glance

	Ninja Professional BL660 Blender	Wilfa Svart Aroma Filter Coffee Maker
247Verdict Score	9.2/10	9.0/10
Owner Rating	4.7★ (35,000)	4.5★ (4,800)
Verdict	Excellent	Excellent

Quick Verdict

Both are strong choices, but the Ninja Professional BL660 Blender edges ahead with a 9.2/10 vs 9.0/10. The best value full-sized blender available. Pro-Guard blade technology, 2.1L capacity, and 35,000 Amazon reviews validating the purchase. That said, the Wilfa Svart Aroma Filter Coffee Maker is worth considering if SCAA certified, 1L, timer, bloom function, Norwegian design. Scandinavian Moccamaster alternative. Check the current price on Amazon →

Pros & Cons Side by Side

Ninja Professional BL660 Blender

Exceptional value for performance — significantly cheaper than Vitamix
35,000+ Amazon reviews — one of the most proven blenders
1100W motor handles ice and frozen fruit reliably
Includes single-serve cups — doubles as a personal blender
2.1L pitcher handles family-sized batches

Significantly louder than premium alternatives
Motor can overheat on very prolonged use (60+ seconds)
Not quite as smooth as Vitamix for very fine purees

Wilfa Svart Aroma Filter Coffee Maker

SCAA certified — same quality standard as Moccamaster at significantly lower cost
Bloom function pre-wets grounds for 30 seconds before full brewing — improves extraction
24-hour programmable timer enables scheduled morning brewing
Norwegian design from Wilfa — Scandinavian appliance engineering heritage
Under £120 vs Moccamaster's £250 — same certification, significant saving

1L capacity — Moccamaster's 1.25L suits larger households better
Thermal carafe not included in base model — glass carafe only
Less prestige than Moccamaster among specialty coffee enthusiasts

FAQ

Which is better, Ninja Professional BL660 or Wilfa Svart Aroma Filter?

Is the Ninja Professional BL660 worth the extra cost?

Yes — Ninja Professional BL660 Blender scores higher at 9.2/10 vs 9.0/10.

Who is the Ninja Professional BL660 best suited to?

The best value full-sized blender available. Pro-Guard blade technology, 2.1L capacity, and 35,000 Amazon reviews validating the purchase.

Who is the Wilfa Svart Aroma Filter best suited to?

SCAA certified, 1L, timer, bloom function, Norwegian design. Scandinavian Moccamaster alternative.

What are the main downsides of each?

Ninja Professional BL660 Blender: Significantly louder than premium alternatives; Motor can overheat on very prolonged use (60+ seconds). Wilfa Svart Aroma Filter Coffee Maker: 1L capacity — Moccamaster's 1.25L suits larger households better; Thermal carafe not included in base model — glass carafe only.

Do owner ratings agree with our verdict?

Largely, yes — Ninja Professional BL660 Blender sits at 4.7★ from 35,000 verified Amazon owners, and Wilfa Svart Aroma Filter Coffee Maker at 4.5★ from 4,800.

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